Not $12,000 — twelve dollars, the price of the domain. Hosting, SSL, 10+ pages, business email on our own domain: $0. A fair quote for the same site used to be ¥20,000 (≈$2,800) — developer, designer, brand manager. Then AI flattened that cost structure. This is the short version we now give clients.
"But everyone's on social." In China we tell foreign brands: your WeChat account is your website. That was true for reach. It stopped being true for due diligence — buyers now ask ChatGPT "Is this company real? What do they do?" before emailing you.
Semrush analyzed 89,000 LinkedIn links cited by AI answers — AI follows that trail to your site, and only cites what it finds. With a site, it describes you in your own words. No site, and it stitches you together from scraps.
Domain, one year: $12 (niche TLDs start around $1.50). The site, 10+ pages: $0. Hosting with SSL: $0. Email on your domain: $0.
No checkout, no logins — just who you are, what you sell, proof, contact? That's a static site. No backend, no server rent. A poster that lives online.
1. Name the brand, buy the domain — the only money. 2. Brief the AI like a new hire: who the site is for, what they need to believe, what proof you have — specific beats technical. 3. Ship it — free hosting, SSL included. 4. Email on your domain. 5. Tell Google, then pin the link on your LinkedIn so AI can find you — the step most sites skip. A poster nobody put up.
Checkout, memberships, order management, someone on call — that's development, buy it. But if you're validating — one product, one offer, custom work — the honest price of "findable and believable" is one domain.
And the site stops being a one-off: change a price, add a case — one sentence to the AI, live in minutes. An asset that grows with the business instead of aging in a drawer.
It's live — go see what $12 looks like. Entering China? Start with the site your buyer's AI will read.
We build the findable, believable version in weeks, not quarters.
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